"TICO" was born in 1953 and is a brand that has lasted more than 60 years; it is Taiwan's first brand of tooth powder. Truly authentic Taiwan's first can of tooth powder has the annual sales more than a million cans. Tico tooth powder was an oral cleansing necessity in every household during the 1950s and the 1960s. It features the solution to the oral problems caused by cigarette stains or betel nut as well as the bad breath. The obvious effect and reasonable price has been greatly appreciated been trusted by the consumers in Taiwan.