Tabasco® and Lian-Hua Food Cadina have jointly launched the co-branded natural potato chips

After THL Team spent at least half a year communicating with the US McILhenny Company, TABASCO® and Taiwan Lian-Hua Food's Cadina has jointly the co- branded potato chips; and it will be sold through Costco Taiwan nationwide from September 2018. The initial aspect of the cooperation is to match TABASCO® Red Pepper Sauce with Lian-Hua Food's classic snack product, Pea Cracker; however, after the test done by the researchers of Lian-Hwa Food, TABASCO® chili powder can match with Cadina for creating a delicious new taste that makes people surprised and joyful; so, the product is launched straight away!

The Brand Manager of Cadina Division, Lian-Hwa Food Xiao Jing-fen said: "As a result of TABASCO® featuring natural ingredients without any additives perfectly matches with Cadina all-natural series potato chips, the try-out was made to come true right away and found a great taste making everyone addicted! " After the product launch, the discussions immediately arose on FB, IG social networking websites, and the product won endless praises; the product will be launched in Costco Shanghai next year. As to how TABASCO® and Lian-Hua food will jointly create new sparks, let's wait and see what it will be.